What’s In A Bio?

Twitter Assistant

Twitter Assistant

Think of your bio as your opportunity to tell the world a little something about you that they may find interesting. The more interesting you sound to people who read your bio, the more likely they will be to follow you and be interested in your Tweets.

It’s a bit like window shopping. If you were window shopping for followers, what would entice YOU to follow you? What would make you interesting to YOU? You must consider that angle when creating your bio in order to get the best result possible.

That being said, here are a few practical tips to consider when creating your bio. Remember that you only get 160 characters to tell the world about you.

Those 160 characters should include a keyword or two relevant to your business that will help folks find you, as well as your name if your user name happens to be an alias. It should also include the URL to your quality website.

Remember to NOT use all caps when creating your bio, as in the on line world this is considered ’shouting’ and really tends to make your bio a bit difficult to read. Also, don’t try and fit more words in by runningallyourwordstogetherlikethis. Seriously this will completely turn off any potential followers and it does you no favors whatsoever.

Have a lot to say though and the 160 character limit just isn’t cutting it? There is a work around. Create an account at www.tweetspinner.com. It will allow you to create more than one bio and rotate them around on a periodic schedule. This way you can include even more cool facts about yourself to entice followers into becoming one of your Tweeps! Handy huh?

Some other things to keep in mind when creating your bio is to avoid flaunting your ego. Don’t boast as you will just look like a jerk and turn off potential followers. Be friendly, engaging, and interesting. Those are the magic 3 ingredients to the perfect bio, and I KNOW you have it in you.

Two final tips- If you don’t have a current quality blog or website set up to link to in your bio, use the opportunity to link to one of your other social network accounts, such as Facebook or LinkedIn. And finally, don’t forget to include your location. There are many local and off line connections to be made on Twitter, but they can only be made if people actually know where in the world you are. So make sure to include your city, and have a great time Twittering with all your Tweeps!



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The Best Twitter For Business Powertool Is Twitwall

For purely personal Twittering, the picture and 160 charcter bio you are given on Twitter is possibly enough to get people on board and listening to you, but falls sadly short as a strategy for business.

Professionals and business users of Twitter need to enlarge the media cross section, showing potential new followers and customers more of themselves, without overwhelming them.

Because of this, the link professionals and businesses have on Twitter should NOT be a corporate blog or the like, nor should it be the corporate home page, as this will likely be an immediate turn off in the highly social atmosphere of Twitter.

What we recommend here at TwitterMuscle is the use of a free service called TwitWall.com. TwitWall is the ideal “follower convincer” page. It uses the exact same background fed from Twitter, but provides a place to easily embed video,audio, text, and image content.

It will also link to other social media sites, count page visitors, and automatically send out a tweet when it is updated, plus provides a feedback and comment system for each post.

TwitWall is really like a simple, powerul, multimedia extension of the Twitter profile, and when used correctly can provide staggering leverage.

If you currently link from your Twitter profile page to your company site or blog, rethink this. Every day that it is like this you ARE losing followers. We have tested this exhaustively.

Instead, set up a TwitWall, write a compelling 500 words why people should follow you (we can help with this), add an amage, a video if possible via a YouTube embed, and link to that instead.

The returns on your tiny investment of time or money if you have this done for you will be huge.

Thats all for now,

Ron Davies
TwitterMuscle.com
The “Obvious Twitted Expert”

Mobile post sent by rondavies using Utterlireply-count Replies.



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Major companies such as Starbucks, Ford and PepsiCo are using an online messaging website to ‘micro-manage’ their public relations.

The social networking and ‘micro-blogging’ website Twitter, which allows members to post short text messages online, is being treated as the new frontline of internet conversation, the Financial Times has revealed.

Bob Pearson, head of communities and conversation at computer company Dell, said his company had generated $1million (£610,000) in sales through alerts posted to Twitter.

PR staff at PepsiCo posted messages on the site after users began criticising of one of the company’s advertisements, which depicted a cartoon calorie committing suicide.

Huw Gilbert, communications manager for PepsiCo International, “tweeted”, or posted a public message, in reply.

“Huw from Pepsi here,” he wrote. “We agree this creative is totally inappropriate; we apologise and please know it won’t run again.”

One member “tweeted” back: “Thank you . . . for having the guts to get on Twitter on behalf of Pepsi and give us an update on the suicide ad.”

Other companies that have accounts to promote products and provide customer service on the website include Comcast, JetBlue and Home Depot.

Scott Monty, head of social media for Ford Motors, used Twitter to answer criticism about the way his company had filed a lawsuit against a website selling unauthorised bumper stickers.

Fans of the site posted angry messages but Mr Monty used Twitter to explain the company’s position.

He told the Financial Times: “Part of my job is to humanise the company – you want to interact.”

Earlier this month, Mike Wilson, 37, a software engineer from Denver, Colorado, escaped alive from a plane crash at Denver international airport and made headlines when the first thing he did was post an immediate account of the incident on Twitter.



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